“Most Satisfying Way To Watch It:” Greta Gerwig Explains Why Barbie In IMAX Is So Impactful



  • Greta Gerwig believes that watching the Barbie movie in IMAX is the most satisfying way to experience it due to the format’s visuals and sound.
  • The IMAX release of Barbie will include a post-credits scene featuring Helen Mirren, which was originally cut from the original theatrical version.
  • The Barbie movie has a chance to join the top 10 highest-grossing movies of all time in the United States with its IMAX release, needing an additional $26 million to do so.



Greta Gerwig explains why the Barbie movie in IMAX is so impactful and the “most satisfying way to watch it.” Written and directed by Gerwig, the film follows Barbie (Margot Robbie) and Ken (Ryan Gosling) as they leave Barbie Land on a journey of self-discovery in the real world. Since releasing in theaters on July 21, the Barbie movie has been a massive box office success, breaking multiple records on its way to becoming the highest-grossing movie of the year. However, Barbie‘s box office run isn’t over yet, as it’s now set for an IMAX release.

After screening the movie in IMAX, Gerwig and Barbie cinematographer Rodrigo Prieto opened up about what the experience was like in a sit-down interview:

Praising the format’s visuals and sound, Gerwig says IMAX is the “most satisfying way to watch” the Barbie movie. Prieto also claims that watching Barbie in IMAX is an entirely different experience. Read their full comments below:

Gerwig: First of all, it sounds and looks incredible. This is the most satisfying way to watch it for me, and it feels like it really gets inside you. I like the feeling of being nearly overwhelmed by it.

Prieto: It was great, but seeing it on this big screen with the sound, it’s a new experience and I think that the movie is an experience, but this really takes it to another level.

What To Expect From Barbie’s IMAX Release

Margot Robbie as Barbie at the end of the movie

In addition to the sound and scale that only the large format can offer, Barbie‘s post-credits scene, which was cut from the original theatrical version, has been re-added for the IMAX release. As revealed by an image shared by Tom Clark, who worked as a dancer on Barbie, the movie originally included a post-credits scene featuring a physical cameo from Helen Mirren, who acts as the movie’s narrator. The post-credits scene sees Mirren unexpectedly walking in on Midge (Emerald Fennell) giving birth, who was pregnant throughout the movie in reference to the discontinued version of the doll.

Related: 12 Barbie Movie Easter Easter Eggs & Toy References

Barbie‘s IMAX release could also provide the final boost it needs to join the top 10 highest-grossing movies of all time in the United States. It’s currently sitting in the 11th place spot with $626,647,793 grossed, and it needs an additional $26 million in order to pass 2015’s Jurassic World and crack the domestic top 10. The Barbie movie releases in IMAX starting on September 22 for one week only, so it’s clear that its incredible box office run isn’t over yet.

Source: IMAX


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